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A Success Story - Asthma and Chronic Obstructive Pulmonary Disease (COPD)

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Objective

Develop a means for Pfizer's Zithromax sales representatives to assist physicians in education and communicatng with Asthma and COPD patients.

Solution

Obtain appropriate books for ad agency selection and insertion into three-dimensional product brochure.

Specifications

Die cut book, color throughout, three months
75,000 units

 

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